Avatar Max: Your Virtual Workout Trainer now avail via Tablet & Smart Phone!

     I'm the exercise 'avatar' (or model) & trainer for 2 new apps for iPhone & Droid, both smart phone & tablets.  One is FREE & the other is only .99 cents, both avail on iTunes for download.  Over 1100 exercises demonstrated by your's truly in both HD video and .gif animations.  The first is by Fitness Buddy app and the latest one is by Hoist Fitness Systems.  Fitness Buddy app is avail on both Droid & iPhone platforms, while the Hoist Fitness app is currently only avail for iPhone & iPad.  I'm super proud of these workout apps, because I BELIEVE in them:  I helped create the workouts and I made sure to use proper technique on every exercise!  They also provide logs to track all your workout stats & progress - they're really nifty tools, and once they're downloaded you don't even have to be online to use them!  Incidentally, Hoist Fitness Systems happens to be one of my longest running clients, as I have been their primary spokesmodel and exercise consultant for about 7 years now!  Everything they do is first class and cutting edge - they're an industry leader in commercial and home gym equipment!  So what are you waiting for?!...Go ahead and download me and let's train!!

Perfect Fitness Campaign & Other Updates...

     It's been a while since I've posted I know.  First I had my annual JetBlue Airways simulator training & check-ride to prepare for and pass, (my day-job as an airline-pilot is at stake, literally), then I was preparing for shooting with Hoist Fitness Systems and Perfect Fitness.  Hoist Fitness is actually a long-standing client of mine for about 7 years now - they make solid commercial & home-gym equipment and set the industry benchmark.  In fact everybody is always knocking them off, violating their trend-setting patents.  Perfect Fitness is my newest client and I'm super stoked to be working with them!  They make home exercise products and are most famous for their original product, the 'Perfect Push-up'.  Alden Mills, the founder, is a former US Navy SEAL, which makes it even cooler because I'm a former Navy pilot, so we have this unspoken higher level of respect for one another as Navy veterans.

     What I can truthfully say with all sincerity about both of these companies is that their products are not only well-built and of the highest quality materials, but they also WORK as advertised and are effective!  (They are not competitors BTW - lucky for me:)  I can also go on record stating not only am I comfortable endorsing all their respective equipment, but I'm proud to!...Proud to be the 'face' for their brands to whatever degree they choose to use me.  The word 'campaign' is thrown around a lot in the talent industry by us bragging, narcissistic model-types, and I don't even honestly know exactly what it means, but since I've been working with Hoist consistently for 7 years, as their most photographed model, I'm calling that a campaign, haha!  And, kicking off our first shoot to launch their newest (still secret) Ab-exercise product, CEO Alden Mills told me and my co-talent Lauren Collins, that we were the new "poster fitness-evangelists" for Perfect Fitness, so I'm calling this a campaign as well!

Surviving a Fitness Infomercial (As the Talent!)

Congratulations!  You’ve booked an infomercial…one of the most publicized and well-paying fitness modeling jobs you can land to include national TV exposure and possibly your gateway to hosting and other promotional gigs!  While a national magazine cover is about the best you can hope for in print media for prestige and exposure, it is still can’t touch the exposure or showcase your physique like film or TV can, and the pay doesn’t even come close to that of an infomercial.  In fact as many of you may have encountered by now a magazine cover may only pay $300!  You’ve worked hard for this moment: training, dieting, networking, auditioning against colleagues at the top of their game, and now finally you’ve booked it!  It is time to enjoy the reward for all your efforts!

                So what then do I mean when I say “SURVIVE” a fitness-infomercial??  I just want to give you a heads-up on what booking an infomercial can encompass: Basically you need to have the entire day blocked out and be prepared for anything and everything the producers want, ESPECIALLY, if you did not book the job through an agency who will negotiate for your rate and limitations, for a fee of 20% of course.  So good on you if you were able to get booked without an agency, but now you’re on your own – you need to know what to expect!

On set with Hoist Fitness Systems where I shot video of about 200 exercises this day with actual weight

Your #1 WEB-based Exercise TRAINER!

First Exercise.com & now for the iPhone App 'Fitness Buddy' , I have been hired as the production exercise subject matter expert & trainer to properly demonstrate over 1500 exercises to include photos, .gif animations & HD video.  This is no coincidence: I've been playing sports, training clients & fitness modeling for over 20 years.  I'm also a published author in the field of holistic health, and the resident fitness advisor to my pilot peers over at JetBlue and there are over 2500 of us!  I was also chosen to be the exercise & cover model for Men's Health Big Book of Exercises & The ABS Diet books 1 & 2.  In fact I've probably demonstrated over 5000 exercises, including inventing a few of my own!  Does your trainer still have you trying to max out your benchpress, or wobbling on some sketchy bosu or balance ball while doing isolation curls?  When in doubt you can look to web-based training with me!  Lastly be sure to check out my website Current Events page for all my latest antics!  Sincerely, Max Wettstein  Note: Fitness Buddy App won't be fully live & updated until early 2012.